The son of a baptist preacher, JJ emigrated as a child from Plymouth in the UK to Cape Town in South Africa in the early eighties. Adams spent much of his youth around the studio of South African contemporary landscape artist Derric van Rensburg, where he discovered his love of bright colour and `graphic`art. JJ studied graphic design at Cape College whilst working as an apprentice in `Wildfire Tattoos` a busy tattoo studio in central Cape Town while also working part-time as backstage crew for international bands visiting South Africa after the end of the Apartheid era. JJ finally returned to the UK in 1998 with the aim of becoming a tattoo artist.